This one puzzle plans to give kids a ‘peas’ of encouragement towards reaching their daily targets of fruit and vegetables. And it is much harder than you think!
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The puzzle was released by Birds Eye to as they promoted Veg Power and ITV’s Eat Them to Defeat Them campaign. The campaign marks a bid to promote healthy eating amongst young children and help tackle obesity levels within the UK. A spokesman has revealed:
“We are so used to seeing our peas already out of their pods that some people won’t even realise they aren’t grown as they appear on our plate.”